Wolverine Logo

Haven’t seen the film, and I don’t know that I will after reading some reviews. One thing that would have gotten me into the theater is if the advertising used this logo by Tom Orzechowski…

…instead of this bland, pseudo-metallic one that looks like dozens of other bland movie logos:


Images © Marvel Characters, Inc.

One thought on “Wolverine Logo

  1. indigo kelleigh

    Hear, hear! I’m glad I’m not the only one who’s disappointed by the lack of creativity in type design (and generally in poster design) coming out of Hollywood for the last decade or so.

    I’m sure the studios feared that Tom’s logo would have made the marketing for the film look ‘dated’, but I think they fail to realize that Bank Gothic is going to look just as dated in a few years when everyone gets sick to death of it.

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